Resume
Relevant Experiences
I consider each role I’ve had an integral part of the making of who I am as a writer, reader, and blogger. Each of my experiences helps shape the way I approach each project. To find out more about my experience or background, contact me directly.
Blair + Jack - Social Media Marketing Specialist
April 2023 - January 2024
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Executed and led successful rebranding marketing campaigns on Instagram, increasing overall engagement by 40%, product visibility by 30%, driving sales and promotional effectiveness.
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Developed and executed a social media advertising strategy, resulting in a 25% increase in digital sales plus a significant boost in brand awareness.
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Proactively managed customer inquiries through social media platforms resolving issues and enhancing customer satisfaction.
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Researched brand marketing strategies by analyzing competitor strategies, gaining insights on brand development and promotional tactics to implement rebranding initiatives.
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Improved productivity and workflow efficiency by independently creating project timelines and managing task allocation, ensuring timely campaign execution.
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Cultivated strong customer relationships by providing exceptional service and personalized assistance to enhance customer satisfaction and loyalty.
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Collaborated with the sales team to identify and capitalize sales opportunities, contributing to expanding customer base and increasing revenue.
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Demonstrated adaptability and resourcefulness in a fast-paced environment by utilizing various digital tools to effectively coordinate with team members and customers.
The FOLD Foundation - Digital Marketing Assistant
September 2022 - April 2023
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Proposed and executed creative content strategies for FOLD's Instagram page, effectively promoting events and driving audience participation.
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Crafted visually compelling Instagram posts using Canva, successfully marketing the annual book festival and thematic monthly content, resulting in increased digital visibility.
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Utilized CapCut to produce video content for Instagram and TikTok, enhancing event promotion and audience interaction.
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Increased event attendance by 20% through targeted social media campaigns.
DUKE Heights (BIA) - Social Media Assistant
January 2022 - September 2022
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Built and maintained strong relationships with stakeholders, community members, and business owners, driving engagement and collaboration.
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Conducted and adapted interviews with five local businesses into promotional articles, effectively marketing and increasing visibility for the businesses.
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Identified and proposed new communication channels, including a strategic presentation on leveraging TikTok, contributing to expanded marketing opportunities and brand reach.
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Led community outreach initiatives, resulting in building stronger relationships with local businesses and increased participation in the BIA events.
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Assisted in coordinating and promoted events, driving attendance and enhancing community and business involvement through strategic social media campaigns.
Existere (Journal of Arts and Literature) - Junior Editor
October 2019 - October 2020
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Assisted in reviewing and evaluating literary submissions, providing feedback on content, structure, and style under the guidance of senior editors.
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Collaborated with the editorial team to discuss and refine weekly poetry and prose submissions, ensuring alignment with publication standards.
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Actively participated in editorial meetings, contributing insights and suggestions to enhance the quality of selected works.
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Maintained a positive and constructive communication approach, fostering a collaborative environment among team members.
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Conducted initial research on emerging literary trends and market demands to inform content selection and editorial decisions.
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Supported the editorial team by organizing and maintaining submission records, ensuring efficient workflow and timely reviews.
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Developed an understanding of the editorial process from submission to publication, gaining valuable experience in content curation and project management.
Existere (Journal of Arts and Literature) - Senior Editor
October 2020 - December 2021
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Led the editorial team in reviewing and selecting literary submissions, evaluating content, structure, style, and tone to ensure alignment with publication standards.
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Guided junior editors through the editorial process, providing mentorship and fostering a positive, engaging environment for constructive feedback.
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Managed the editorial calendar, ensuring timely reviews and publication of selected works, while maintaining high-quality standards.
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Collaborated with the editorial board to set strategic goals and align content selection with the publication's vision and market demands.
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Conducted in-depth research on literary trends and reader preferences, adapting submission criteria to better meet audience expectations.
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Implemented a tracking system for submission reviews, streamlining the selection process and improving team productivity by 20%.
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Organized and led editorial meetings, driving discussions to reach consensus on content selection and ensuring a smooth editorial workflow.
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Established partnerships with literary organizations, expanding the publication's reach and promoting selected works through various channels.
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Played a key role in the final approval of content, ensuring consistency in voice and style across all published materials.